Landed homeowners
Landed Property Agent in Singapore — Kaeden Ong 王天财
Landed homes are valued on land, not just built-up area — and the buyer pool is narrow, informed and patient. Kaeden Ong, ERA Associate Division Director and Top 50 agent, values on land size, tenure, plot shape and rebuild potential, then markets deliberately to buyers who are genuinely in the market.
Land-based valuation
Price per square foot on land, tenure, plot shape and GFA or rebuild potential — the metrics landed buyers actually price on.
Discreet, targeted marketing
Private previews where preferred, plus premium listings and direct outreach through the ERA network.
Qualified viewings only
Buyers screened for financing and intent, so your home is shown to people who can transact.
Questions owners ask
How is my landed home valued? From recent landed transactions in the enclave adjusted for land area, tenure, frontage and condition, plus the rebuild option a developer or owner-builder would price in.
Freehold versus 99-year — how much does it matter? Materially, and it varies by enclave. We show you the actual spread in your area.
How long does a landed sale take? Longer than condo or HDB. We plan your timeline and next purchase around that reality.
Read more about the full selling process, Kaeden's track record or get in touch directly.
Free landed valuation
No obligation. Kaeden replies personally, usually the same day.